The Velvet Rope Theory: Screen your clients? (via SweeThorn “Lisa Henry”)


Re-reading this post was a must for me. Implementing the Velvet Rope Theory we sometimes forget to do. Along the road working with clients, we remember quickly why it should be done. Think about who Iron Man would choose to friend. You must understand they were screened! lol!!

Greetings! Imagine you are invited to an exclusive party. You arrive and stop at a beautiful velvet rope between two brass poles. A young lady asks you for your name, you give it and one end of the velvet rope opens for you to enter. You passed the screening. The exclusive party clearly is something the host knows you would benefit from and enjoy. It is absolutely divine to work with clients you enjoy. It makes the work you produce better and pro … Read More

via SweeThorn "Lisa Henry"

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