This is who we are.
Crow Beautiful Productions is a boutique digital media marketing and production company that establishes, nurtures and maintains customer & business-to-business relationships using new media marketing technology. In simple terms, we produce the human story.
The foundation of our services.
We cultivate brand loyalty by building human & end-user relationships by digitally sharing your brand story. Crow Beautiful is a digital media marketing and production company that offers the ability to increase your consumer base, provide brand awareness, and inspire a favorable emotional experience from your audience about your company using cost-effective guerrilla marketing strategies.
Crow Beautiful Digital Media: We produce the human story . . .
The truth about marketing.
One important truth about marketing learned in our years of experience is, “relationships are life’s chocolate high.” The foundation of successful marketing campaigns or business partnerships is in establishing authentic relationships before any business is negotiated. People relationships are your REAL bread & butter. Genuine human stories create familiarity, acceptance and establish close people connections. Brand stories should give the same emotional response as human stories. Your brand story should create emotional connections between your audience and your company. The truth about marketing? . . . “Relationships are life’s chocolate high.” . . . Brand stories are personal, meaningful and easy to care about.
Your brand is your promise.
Your brand is your promise to your customer. Your identity as an artist, creator, founder, small business owner, chief executive officer, serial or enterprise entrepreneur may be your title, but your brand is the vehicle that makes you money. Your brand is the foundation of your relationship with your audience, (remember, relationships are life’s chocolate high), so be mindful of who your audience is, (and no, it’s not “everyone”), what they want, and how you can connect with and serve them. Your brand promise tells your customer what they can expect from your products and services. Your brand identifies who you are, who you want to be and who people perceive you to be.
Your brand story is your real bread and butter.
Your “brand story” is the heartbeat of your brand. It’s how your company connects with its consumer on a human level. Your brand story is used to communicate what you stand for, why you exist, and the value you give to your customers. The truth of what your brand stands for should be reflected in every point of contact your customers have with you. Often as an entrepreneur, there comes a time you must ask yourself the right questions . . . Does my “brand story” reflect the needs and values of my customer? and if not, how do I share my brand story so it will reflect the heart, soul, needs, and wants of my target consumer? . . . Crow Beautiful produces the human story. Creating and sharing a beautiful human story is your real bread and butter.
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What exactly is a Digital Media Production House?
A digital media production house is where digital media art is created using computerized or digital technologies. Crow Beautiful combines digital photography and photo-painting. We infuse photos with additional artistic expression. As digital media artists and web content producers . . . we take the photographs, shoot the videos, organize & edit (graphics/video), then digitally market and produce how fearless YOUR brand is.
What is a Boutique Storyteller?
Boutique storytellers specialize in artistic & creative development of web content production for social media, video marketing and mobile media. As boutique storytellers, we focus primarily on the creative aspects of brand development and graphic content creation with a limited client list. We offer our clients a highly personalized service focusing on creative quality. With a limited client list you have the full attention of our creative imagination.
What is a Visual Storyteller?
People don’t want to only read about your story, they often need to see it. A visual narrative is a story told primarily through the use of visual media. The story may be told using still photography, illustration, or video, and can be enhanced with graphics, music, voice and other audio. The term “visual narrative” has been used to describe several genres of visual storytelling, from news and information (photojournalism, the photo essay, the documentary film) to entertainment (art, movies, television, comic books, the graphic novel). In short, any kind of a story, told visually, is a visual narrative.
View the portfolio . . . Crow Beautiful Productions Graphic Portfolio
Lisa Henry Harper 