Crow Beautiful Digital Media: A Whole New World

Have you heard the rooster Crow Beautiful?

2019 is a our year of -Dreaming Our World- in VIVID COLOUR.  We are manifesting a Whole New World and want to Share our New World with you! We are in the development stage . . . so we will peel back the layers slowly leading to our official launch . . .

Crow Beautiful Digital Media lives in a world of imagination and ideas. Dreaming out loud and in colour is priceless. What makes our NEW WORLD priceless is the potential; the thought of bringing dreams into a digital CLOUD reality!  Just what is it that separates a sleeper of dreams from an implementer of dreams? This is answered by asking yourself, “Do you believe?” Belief is the quintessential piece that transitions dreams into reality. Belief is intangible and often cannot be proven. We live in a world of imagination and ideas. I am a Believer! A believer in the impossible, and a definite believer in the power of dreams.

Crow Beautiful Productions | Digital Media is developing and harnessing the power of imagination. Dreams and ideas are energizing us; driving us to create a foundation built upon the quintessential; to BELIEVE!

OUR NEW WORLD HAS LAUNCHED . . . BELIEVE!

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Identify YOU!

Does everybody know your name?!

Identification is important to your brand and your reputation. Once the question of “Who are you?” is well-known, building the other areas of your offerings and business will fall into place.

Every business, family, or community has a market or following. I love the Harry Potter novels and movies, even “he who has no name” has a following, a market.

Identification is anything by which a person or thing can be identified. If  I asked you to identify your market, could you? I am sure Voldemort could identify his market. It is the question that most business owners cannot answer without thought. Without really knowing who your client or customer maybe, marketing success will not be achieved.

So who is your market? The first place to begin is with your product or service. Who will benefit from your product or services. Remember people buy from you to satisfy basic needs, solve a problem, or to just make themselves happy.

Start with things that will benefit people in your target audience search. The only sure way to identify your market is to test your theory before you invest your time and money 100%.

This is my own kind of beautiful . . . Dream Your World!

I am Lisa Henry-Harper . . . Digital Content Producer & Visual Storyteller

Learn more about my marketing coach services and mentor-ship program for entrepreneurs, start-ups and boot-straps. Visit CrowBeautiful.com

Negotiation Barriers

Does everybody know your name?
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Much time is used reaching agreement with family, friends and in business daily.  We often find ourselves frustrated with some negotiations, especially when the answer we seek is YES and only hear NO.

It is very important to release stress daily. Without slowing down for R&R from time to time, your negotiation skills maybe a no-show. There must be coolness of mind and demeanor to take part in the back and forth communication aimed for reaching agreement with others who share some of your interests and where some of YOUR interests are opposed.

Negotiations can get pretty heated when you have a “had it up to here“ disposition before even meeting with or beginning negotiations. It is best to cancel or put off negotiations to “get it together” if this maybe arranged without backlash.

This was my first negotiation lesson received; Be soft on the people and hard on the problem.

It is not easy wearing so many hats, especially if you are THE only employee. You can do everything correct in preparation and have no energy or patience for negotiation itself. Get some rest, take time for relaxation, and remove stress.

One of the largest barriers of negotiation is not taking time for self and clearing your thoughts and mind!

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This is my own kind of beautiful . . . Dream Your World!

I am Lisa Henry-Harper . . . Digital Content Producer & Visual Storyteller

Learn more about marketing coach services for entrepreneurs, start-ups, guerrillas, and boot-straps, speak with me direct, #LisaHenryHarper 769.243.3207.  Join us on FaceBook!

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Marketing is a verb . . . .

Does everybody knows your name?

Did you know that marketing is a VERB? The verb is perhaps the most important part of sentences. A verb or compound verb asserts something about the subject of the sentence and express actions, events, or states of being . . . Marketing sounds like a verb to me!

When you market you share all you can about your business, your offerings and your services. You express action through creating marketing, advertisements, and promotions. Without a verb in a sentence, could we understand the statement or question? Marketing is a verb. Marketing connects people with your business. Could we connect our businesses with clients and customers without marketing?

Do you have a business without a verb? Hmmmm . . . . Today is a good day to develop some verbs!

This is my own kind of beautiful . . . Dream Your World!

I am Lisa Henry-Harper . . . Digital Content Producer & Visual Storyteller

Learn more about my marketing coach services and mentor-ship program for entrepreneurs, start-ups and boot-straps. Visit CrowBeautiful.com

Is Marketing Expensive?

Relationships are Life’s Chocolate High!

Does everybody know your name?

How expensive should your marketing be? This is an important question. Many do not want to spend a dime on their marketing. I was that person years ago, so I know exactly the feelings and hesitation for spending a certain amount on your marketing.

I have come to know that cost has nothing to do with how much you spend. It has everything to do with the effectiveness of your marketing efforts. What if you spend 5,000 to run 2 weeks worth of marketing and you realize a 12,000 profit in that week, you have marketed inexpensively. Cost is not the issue, it is how effective it is for you.

Do your homework to insure that the marketing and advertisements you choose to share your business and your offerings will be effective. Analyze, review, take polls before settling on a marketing avenue and shelling out the bucks. Feel good and have faith that what you choose to spend on your marketing will be effective and be inexpensive to you, no matter the amount you pay.

This is my own kind of beautiful . . . Dream Your World!

I am Lisa Henry-Harper . . . Digital Content Producer & Visual Storyteller

Learn more about my marketing coach services and mentor-ship program for entrepreneurs, start-ups and boot-straps. Visit CrowBeautiful.com

Cut Back on Marketing? WTH!!

Does everybody know your name?

I have listened to three people who have businesses and mentioned that their plan of action due to the economy, (1) *is to suspend all marketing for a while, (2) *to cut back on the marketing budget, and (3) *to let the marketing company they hired go for about a month or so, until things turn around.” They said they are working out how they will in-house market until things turn around.

OK, I shall say it again. Cut back on marketing, WTH!!!!!

Marketing is the beginning, the middle, and without it, the end of your business. People forget quickly, they lose faith in you and your business when you drop off the scene, and your competitors will feast easily on your “should have been” client’s.

Cut back on marketing? You might as well cut your own throat NOW! Why wait three months from now, just cut it now before your phone goes dead, your front door starts collecting dust, and the employees that probably put the idea in your head to begin with, start looking for and find a better job. When the ship goes down, the only person that will be standing there is YOU. It ain’t no shame in laying off or implementing a run-and-go-get-it policy for your employees.

There is nothing more I will say other than, “Cut back on marketing? What the h….!!

This is my own kind of Beautiful . . . Dream Your World!

I am LISA LIFE . . . 🙂

The Velvet Rope Theory: Screen your clients?

Does everybody know your name?!

Imagine you being invited to an exclusive party. You arrive to the party and stopped by a velvet rope between two brass poles. A young woman asks you for your name, you give it and one end of the velvet rope opens for you to enter.

You passed the screening. The exclusive party clearly is something the host knows you would benefit from and enjoy.

It is absolutely divine to work with clients you enjoy. It makes the work you produce better and promotes mental and emotional health for you personally. Having great relationships with clients creates a quality of life that extends to all areas of your life. When you work with clients who are not ideal for you, at some point you’re going to create a conflict, whether intentionally or not, because you will be frustrated with those clients, and those clients will think you’re not providing them with good service and they’ll be right. I’ve made that mistake many times.

I did not screen any client in the beginning. I should have asked the right questions. All business relationships should be equally yoked and all parties should be of like mind. This is especially true for the nature of the business and venue I provide services to.  There is a wise saying, “All money ain’t good money” a true saying I learned the hard way.

There was a time I worked with five attorneys or law offices simultaneously as a legal marketer and not one of the firms were a fit. It is awful when you hate going to work for yourself. It should have felt rewarding to have clients. It should have been a blessing especially then. Never have I had so many headaches as I did at that time. What was causing this stress? It was not the work. I enjoyed marketing. It was who I chose to do business with. It is draining and exhausting working with challenging client-relationships.

We are dedicated screening our clients now. It is not elaborate; we simply take the time to talk with potential clients over coffee or lunch. Humble egos is what we look for. This approach may not be best for your business, but if you have more challenging client-relationships than enjoyable client-relationships, it may be time to introduce the velvet rope theory.

This is my own kind of beautiful . . . Dream Your World!

I am Lisa Henry-Harper . . . Digital Content Producer & Visual Storyteller

Learn more about my marketing coach services and mentor-ship program for entrepreneurs, start-ups and boot-straps. Visit CrowBeautiful.com